Brewer Science – a cutting-edge microelectronics company – has set the standard even higher with their “zero-defect” mission. Designing to zero-defect means their best and brightest strive every day to innovate their manufacturing process to the point of literal perfection. We showcased this mission at the Society of Potoptical Innovation Engineers (SPIE) Conference, where we debuted the first of a three video series highlighting the distinct facets of their approach. Designed for numerous internal and social channels, these videos can live on for talent recruitment and brand building.